No Hurry for McFlurry November 2005
The British Hedgehog Preservation Society (BHPS) continue their battle against the increasingly evasive Ronald McDonald.
Discarded are a real hazard to hedgehogs as once they put their heads into the cup to get the remaining ice cream, they cannot escape.
Today, Fay Vass, Chief Executive of BHPS, said, “This campaign has dragged on for far too long. McDonald’s seem to make reassuring noises and vague promises, but over four years after being alerted to this problem nothing has changed.”
One can only guess how many hedgehogs are killed every year by this particular sort of litter, some are found and saved, some are found dead, more are very likely never found at all.
Miss Vass added “Whilst we appreciate that McDonald’s cannot be accountable for irresponsible customers littering the countryside, in this particular instance they have the power to save lives by making a very minor change to the design of their packaging.
We are asking people to help us get this small change implemented before the spring when hedgehogs are out of hibernation and ice cream season is upon us once again! Please contact McDonald’s and insist they make the necessary changes quickly. All the time McDonald’s are tinkering with the new design, hedgehogs are dying of dehydration and starvation in McFlurry packaging.”
Please write to Customer Services, McDonald's Restaurants, 11-59 High Road, East Finchley, N2 8AW or call 08705 244 622.
Ends. Ends.
NOTES:
Please do all you can to get this picture into the public domain (copyright British Hedgehog Preservation Society). It could go in newsletters, on websites, flyers, etc and sent to any press contacts you have.
If you would like to receive a higher resolution picture or a picture of a dead hedgehog stuck in a McFlurry carton please email bhps@dhustone.fsbusiness.co.uk
British Hedgehog Preservation Society
Hedgehog House
Dhustone
Ludlow
Shropshire
SY8 3PL
Tel:01584 890 801
www.britishhedgehogs.org.uk