With Internet Explorer you can do one of these two things ...for you the first would probably be the best I guess but both will stop the emoticons and all other movement not just the advertisements.
Method 1
1
Open Internet Options from either the Control Panel (Start -> Settings -> Control Panel -> Internet Options), or from Internet Explorer ( Tools -> Internet Options).
2
Click on the Advanced tab.
3
Scroll down to the Multimedia category.
4
Remove the check from the Play animations in webpages option.
5
Click the "OK" button.
Method 2
1
Let the webpage load.
2
Press 'Esc' on your keyboard. This will stop all the animated images in a page.