No, I didn't make them, the grower I visited used them - they were part of a mechanised system called Ellepot, all high tech stuff. The company who makes the system is in Denmark, Ellegard I think.
But what happens is the machine makes a sort of paper based pot with compost in it, compressed under vacuum. Then when the grower wants to use them, they are watered and the compost expands, but I'm not sure whether they sowed the seeds before or after the water was added. This is more suited to high volume production.
I think Jiffy peat plugs are a similar idea.